Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.

Despite some progress, women are still underrepresented in the construction industry, especially in digital media. To address this issue, content creators and marketers should focus on increasing representation. Let’s look at the importance of inclusive and diverse content and find practical advice for creating it.

Tips for Inclusive Content Creation

Content creators and marketers should:

Promoting diversity and inclusion in the construction industry can benefit from depicting women in the workforce. This industry needs women, with all their creativity and skills.

By creating videos that showcase their contributions, we can play a crucial role in this effort. As a practical step and example toward this aim, we provide practical tips and technical advice that videographers can use to discreetly depict women in construction more often and better in their videos. Additionally, we highlight some soft skills that videographers should have to create this work successfully.

Practical Tips for Creating Videos Representing Women in Construction

Plan Ahead: To plan a video shoot featuring women in construction, it's important to conduct research and understand the job requirements. This approach will help anticipate challenges and plan shots.

Showcase a Range of Jobs: It's recommended not to limit the video to just one job in construction. We should discreetly show a range of jobs and tasks that women can perform. This approach will help to dispel stereotypes and show the diversity of the industry discreetly.

Focus on Skills: When filming women in construction, it's recommended to focus on showcasing their skills and abilities rather than their gender. This will help to normalize the idea that women can perform these jobs just as well as men, discreetly.

Use a Variety of Shots: Using a variety of shots, including close-ups, medium shots, and wide shots, will allow for capturing different perspectives of the work being done. This approach will help to create a dynamic video that engages the viewer discreetly.

Why Representation Matters

Better representation in digital media dispels stereotypes and provides accurate industry representation. It Inspires women to consider construction careers. If we continuously ensure this work, we promote inclusivity and diversity in the sector.

Creating Content That Aligns with Company Values

Creating diverse and inclusive content should reflect a company's values, not a box-ticking exercise. It should reflect a company's commitment to diversity and inclusion. Companies should strive to create a workplace culture that values diversity and ensures that all employees feel included and supported.

By Outside Media & Knowledge

We would like to invite you to read an interview with Agnieszka Głowaca, Vice-President of Erbud, which was published in March 2023. The author of the article is Kuba Dobroszek. Below is a part of the article translated into English and a link to the full original text: https://mycompanypolska.pl/artykul/wiceprezeska-erbudu:-kobiety-to-przyszlosc-budownictwa-%5Bwywiad%5D/11525

„Are people surprised to see a woman at a construction site?

I've been in construction for 25 years and sometimes I forget that someone else might be surprised to see a woman wearing a helmet. But our construction girls, even the younger ones, say they encounter it surprisingly often. What's sad is that it accompanies them throughout their lives. First at school, where stereotypically 90 per cent of the class is male. Then at home, when they announce to their parents that they are going to the polytechnic and see their big eyes. They would buy them those pink vacuum cleaners, send them to the ballet, make dumplings with their grandmothers, and here, suddenly, a shock and "polytechnic"? That's where all those texts come from: "And you want to throw bricks?", "Girl, that's not the job for you", "Will you sit with the farmers on the construction site? Gives you the wings, doesn't it?

Or some even motivate.

Then these girls would come to university and usually graduate with good results - it's an interesting statistic that there may be "35 per cent of women in technical universities, but the percentage is already increasing in the case of graduation. That shows their determination, so maybe they were really motivated. After graduation, they would go to the site and the old foreman would say, "Woman  won't tell me".

Is this what happens at your company?

We have equal treatment policies, zero tolerance for discrimination, whistleblower programmes, and we have me and many other women in senior positions - that's already more than 20 per cent of management, with 97 per cent equal pay. But of course, cases like this probably still happen, because procedures are procedures and mentality is mentality. This has always been a mahogany-patriarchal industry, and we're not going to change the outlook of all 3,000 Erbud employees and tens of thousands of construction workers across the country overnight. What I do know is that things are a lot better than they were a decade ago, and the construction industry is a much better place to work. It has become corporatised in a good way.

How would you encourage women to work in construction?

I'm going to be unromantic and start with salaries. After IT, we are the second highest paid industry with the greatest shortage of staff. Engineers, project managers, contract managers - these are excellent jobs for a woman, construction management is the work of a manager who has to keep an eye on costs, manage teams, meet deadlines. It doesn't require biceps and brawn, because it's a mental job, we are a general contractor, which means that on the construction site we mainly offer supervision. Finally, and most importantly, our work has a real, tangible, lasting impact. We are not talking about "bullshit jobs", but about the fact that every time a woman walks through Warsaw she can say, when she sees the Koszyki Hall or the Młociny Gallery, "Yes, I built it". That gives a feeling of pride. And it's certainly more interesting than typing on a keyboard in the IT industry, although that is becoming increasingly popular.

What to tell your daughter to spark her interest in the construction industry?

Buy the book "Klara builds" - all proceeds go to the ERBUD Foundation account. And in May, take her to a construction workshop at the Copernicus Science Centre to build with miniature bricks and get dirty in cement. And in 20 years we will invite her for an internship at Erbud (laughs). She won't regret it.”

Source:

https://mycompanypolska.pl/tematy/agnieszka-glowacka

The use of modern technology in the construction industry, broadly defined, is helping to improve efficiency, save time and money, as in many other industries. Some of the technologies already established in the industry include BIM (Building Information Modelling), sensor technologies, the Internet of Things, the cloud and mobile technologies. There are also new solutions that are gaining significant popularity and are being used increasingly boldly by the industry, such as Augmented Reality (AR), Virtual Reality (VR) and Artificial Intelligence (AI). The main benefits of using new technologies in the construction industry are first and foremost process optimisation, which leads to greater efficiency and improved quality of work. It also saves time and reduces material waste. This, of course, reduces costs and increases the competitiveness of a company that uses modern, innovative solutions.

According to Mr. Krzysztof Studzinski - Regional Manager of PlanRadar in Poland, "the current state of digitalisation in the construction industry in Poland can be described as dynamically developing, but still at a lower level compared to some more advanced markets. There are still a large number of small and medium-sized construction companies in our country, which may face difficulties in adapting to new technologies due to limited financial resources and lack of awareness of the benefits of digitalisation. It can be seen that more developed markets, such as the United States, the United Kingdom and the Scandinavian countries, are more advanced in the digitalisation of construction. There, BIM, IoT, data analytics and construction robotics technologies are widely used and accepted. In Poland, however, there is a growing awareness of the importance of digitisation, and the government and industry organisations are taking initiatives to promote and support the adoption of new technologies. One example is the National Industry 4.0 Programme, which also includes the construction sector".

An increasingly popular trend in the introduction of new technologies into the construction industry is Building Information Modelling technology - a digital record of the physical and functional characteristics of a building in a parametric form for the creation and use of construction data as a source of knowledge that is fully accessible to those involved in the process. Construction and design firms are increasingly using BIM to create accurate digital models, integrate data and coordinate projects. In addition, more and more industry players are using construction and real estate project management software. Introducing new technologies into the construction industry presents many challenges, including the need to change the culture and mindset of adopting new technologies and improving the digital literacy of the industry's workforce. An important step is to choose the right technologies, that are tailored to a company's human and financial needs and capabilities. Thoughtful choices can help minimise costs in the long run and increase the competitiveness mentioned above.

Sources:

Meet the ERBUD Group, which takes social and sponsorship activities very seriously, as something that shapes its long-term development strategy. Among other activities, the ERBUD Common Challenges Foundation, named after Erik Grzeszczak, was established to help young people in difficult life situations. The Foundation supports former children's home residents in their transition to adulthood. The Foundation operates on the basis of employee volunteering. Mentors, i.e. employees of the ERBUD Group, take care of a former foster child. The Foundation implements its own programme "Recipe for Success". The initiative involves both educators and alumni of foster homes. Alumni who participate in the programme gain the skills needed for independent living, and their educators learn how to effectively support and motivate young people to be independent.

The Foundation also actively supports activities aimed at getting young girls interested in the construction industry. Among other things, it has published a series of children's books called "Klara builds". "Klara builds" is the story of a girl who decides to follow her dreams and build things the world has not yet seen. The heroine's adventures show readers that the seemingly masculine world of the construction site is a place where girls and women can excel and fulfil themselves. These books break stereotypes, build confidence in themselves and their abilities, and are also stories about building relationships, self-confidence and building".  Such initiatives show that it is worth showing children from an early age that it is not worth following stereotypes and that it is possible to achieve one's dreams in virtually any field.

The booklets have been published in Polish and German, in addition, the proceeds are earmarked for the Foundation's activities. Link to the foundation's website in English https://fundacjaerbud.pl/en

Construction in Ireland is moving the dial in welcoming women leaders to drive strategic growth for their organisations.  Over the past year, senior appointments been made in the big construction companies and representative bodies, with women taking up these coveted positions.  According to the latest figures available from the Central Statistics Office, on a seasonally adjusted basis the number of women employed in Irish construction reached 14,400 in Q4 2021. This represents 9.1% of the total construction workforce in the country. It is also the highest proportionate level since the CSO started tracking construction employment in 1994.

Collen Construction, one of the country’s longest established building firms, has appointed Kara Stuart as its first chief executive.  In the business since 2006 Kara is tasked with leading the management team through the next phase of Collen’s growth in Ireland and internationally.  Kara is a chartered company secretary and governance professional. Collen Construction is active in construction life sciences, data centre, power infrastructure and commercial sectors and has grown from a smaller general contracting company with separate property development and design/engineering capabilities, to a large tier one general contractor with operations in Ireland, UK, Germany, Sweden, Denmark, and Finland and over 350 employees.

Figure 1: Kara Stuart, CEO, Collen Construction

Joanne Treacy, recently appointed as the Head of Southern Region Services for the Construction Industry Federation, is keen on attracting more women into the industry.  This is the first time that a woman has been appointed to the role and Joanne says she is “excited about what that means for the sector”.

Traditionally, the construction industry has been male dominated, but there is a wide acceptance that women in the construction sector adds more value to the industry.

If we want to build holistically, we need all the input of both males and females,” insists Joanne.

“A more inclusive workforce benefits us all.”

Figure 2: Joanne Treacy, Head of Southern Region Services, Construction Industry Federation (CIF)

JJ Rhatigan & Company (JJR), one of Ireland’s leading construction companies announced the appointment of Deirdre Bennett as its first-ever Chief People Officer (CPO).

In this newly created role, Deirdre is responsible for providing strategic and operational HR support to the business, as well as overseeing all aspects of employee engagement and development as the company – and indeed the industry – continues to evolve and transform.

The construction industry globally is undergoing a huge transformation right now and JJ Rhatigan is committed to leading this talent and technological change in Ireland and the UK.  As we continue to grow and evolve as a company, it is crucial that we have a dedicated leader in place to ensure that our employees are engaged, supported and empowered to succeed. Deirdre’s extensive experience in human resources and leadership makes her the ideal candidate for this role.” Ger Ronayne, JJR CEO.

With over 20 years of experience, Deirdre is a member of the Chartered Institute of Personnel Management and is certified in Strategic Workforce Planning. Her proven track record of success in creating a positive and inclusive culture, and in driving employee engagement and retention spans the financial services, pharmaceutical and aviation industries.

Figure 3: Deirdre Bennett CPO and Ger Ronayne CEO, JJ Rhatigan & Company

Lorraine Brady is the Tender Desk Director for BAM UK & Ireland, with responsibility for leading a high-capability function on behalf of the UK & Ireland Division. This critical role involves the development and implementation of organisational capabilities, processes, and systems to support the UK&I Division to deliver best in class proposals and bids that meet the requirements of our clients and aligns with the overall strategic direction of the Division.

Lorraine leads a geographically diverse team providing support and independent challenge to a broad spectrum of bids within BAM UK & Ireland. Her expertise adds value to build a high-quality order book for BAM, through support and independent challenge seeking continuous improvements to add value, achieve consistency and drive improved results.

Lorraine started her career in architectural design and progressed rapidly into design, project and bid management, working for global Engineering Procurement Construction Management (EPCM) companies including CH2M (now acquired by Jacobs) and Fluor. This experience greatly amplified her ability to successfully execute projects based on solid planning, achieving project objectives and exceeding company performance goals.

Lorraine’s project delivery expertise across the full project life cycle has afforded her an excellent understanding of client awareness (“voice of the client”), enhanced assurance of successful project outcomes, and the criticality of instilling a culture of continuous improvement.

Figure 4: Lorraine Brady, Tender Desk Director for BAM UK & Ireland

Kate Fahy became the first female licenced crane operator in Ireland, aged 18. Destined for a career in medicine, a chance summer job with BKRN Ltd changed all that.

 “People say it’s inspirational, but I don’t see any difference in me or one of the lads doing the work. But if it does help another young woman to take the step and get into the industry than I’m only happy to help in that”.

“I just love working in a practical environment, outside, physically doing things. If I was stuck in an office I would crack up.”

Figure 5: Kate Fahy, Crane Driver

The future is looking bright for Construction in Ireland.  Women need to be in more visible roles within the industry.  Not only in the C suite but front at centre where women can be inspired to pursue work that is traditionally associated with men.

Prepared by Future Cast, 02 August 2023

The pace of change over the last ten years has created jobs that did not exist 10 years ago.  The increasing uptake of technology is advancing the construction industry into new and exciting spaces where sustainability and digital adoption is to the fore.  With all change, it is vital that leaders are equipped with key skills in managing the change process, identifying and obtaining top talent is crucial in delivering high quality projects on time. 

It is absolutely imperative that 50% of our population i.e. women are not forgotten in recruitment efforts to attract the very best.  There are vast opportunities for construction companies to capitalise on digitalisation, and the industry’s missions to reach carbon zero by 2050.  The changing landscape of the sector with the roll out of modern methods of construction, new roles in construction with BIM Engineers, 3D printing operatives and sustainability officers requires a rethink of how the industry positions itself to the masses. 

The common perception of dust, inclement weather, hard labour, physically demanding work, macho culture and male dominated sector pervades the industry and needs a radical overhaul. This is compounded by the ever-increasing skills gap and labour shortage.  In its efforts to modernise, there is no question the very makeup of the industry needs to address its diversity problem.  The CSO calculate 9% of women representation in the Irish Construction Industry. 

The good news is that there are positive developments in the industry.  We are seeing more women in Senior Management roles and there is a growing number of support groups in place to mentor and provide information and support to women in the industry.  Women in BIM (WiB) provides a mentoring support to women. They organise networking events where women can meet and learn from each other.

What is needed to move the dial?

At a micro level, it is important that there is up to date information available to young women thinking about a career in construction.  Access to senior female role models or women who have successfully navigated the industry is helpful in getting first hand insight into the culture and working demands of the sector.

It is important that we see women who hold positions of influence in the industry.  Encouraging women to take part in conferences, submitting articles, getting involved in PR events in their companies and being visible really helps us to see change.   Women in Senior management roles inspire women to be and pave the way for those behind.

Mentorship

Encouraging and supporting women is key in creating supportive networks to develop skills and meet their work goals.

At a macro level we need buy in from construction companies to pave the way for women to thrive.  A holistic diversity and inclusion and gender audit should allow companies to draw up their diversity and inclusion and gender action plan.  It is not effective on paper only. The plan should contain tangible actions that illicit change and remove the structural obstacles that impede women from entering or indeed staying in construction.  Furthermore, government policy should pay heed to the great societal service parents provide in taking time to spend with their babies and children in their formative years.  They should not be penalised for this.  The lack of progressive childcare policies perpetuates the cycle of couples deciding on care provision based on their gender and/or economic position.  More support would give both parents freedom to enjoy high quality time with their new born.

Advance and Retain

Disappointingly, research shows that a number of women leave careers in construction after only a few years. This can be for many different reasons, but mainly because of gender pay gaps, lack of opportunities and discrimination. WIB celebrate women in BIM roles and provide opportunities for further advancement, but what can BIM offer to women considering a career in construction?

As innovation drives change, construction is becoming less about manual labour, cold site offices and ‘muddy boots’, and more about offsite modern methods of construction and digital processes which may be more appealing to women. The construction site is becoming a safer environment where manual strength is not necessary to assemble a building. BIM is key to the successful delivery of these innovative construction methods, and women can play a very important role right through the project lifecycle.

There are now more diverse, rewarding and challenging opportunities that are not gender-specific and will hopefully dispel the perception that construction is a male-dominated industry. Roles such as BIM consultant, BIM manager, BIM coordinator and BIM technician are needed at all stages of the project, from the early strategic stage, advising the client on how they can leverage BIM for their project, to the design stage, where multi-discipline collaboration enhances decision making, to the construction stage, where BIM is used for logistics, planning and coordination, right through to the in-use stage, where BIM is used for facilities management. In order for the industry to attract women and encourage diversity we need to publicise these roles and opportunities.

What else can the construction industry do?

Many of these steps are already being addressed by the industry, but I think it is important to reiterate them so we keep the momentum and see more girls choosing careers in construction, and more women staying in construction to take on leading roles in the industry

Architect specialising in interior design and CEO of "Ella Construye".

Laura Baquero is the woman behind the company and initiative "Ella Construye" born in 2017 as a company of Projects and integral interior reforms that bet on the integration of women in the construction works employing women dedicated to these trades.

Ella Construye began as a small team of motivated people with a lot of experience in construction reforms, who, faced with the lack of female labour, decided to organise training courses for women in construction. Initially on the company's own building sites, and later expanding the training by collaborating with brands and institutions such as the Fundación Laboral de la Construcción in Spain.

Laura Baquero is passionate about construction by vocation and has always sought to promote equal opportunities for women in a sector where there is room for everyone.

Director of the  “Observatorio2030” and Coordinator of the Vision and Strategy Commission for the Architecture and Building Sector in Spain (CSCAE) and Member of the UIA (European Architects Council).

Ángela is a technical architect with expertise in environmental architecture projects and a Spanish journalist. She studied at the Escuela Técnica Superior de Arquitectura de Madrid and Journalism in Madrid, Spain and later graduated in Advertising and Public Relations and studied a PhD. With more than 20 years of experience in the construction sector, she is currently president of the Observatorio 2030 CSCAE in Spain, an initiative of the Consejo Superior de los Colegios de Arquitectos de España that seeks to promote the implementation of the Sustainable Development Goals (SDGs). This initiative works basically through 9 groups formed around 7 lines of action through different cross-cutting workshops where the interaction of all its members is facilitated for the exchange of information and the use of energies.

In particular, from the 2030 Observatory and on behalf of Ángela Baldellou, there is a commitment to women in the construction sector through initiatives such as "Foundations of Equality" which seeks to promote gender equality and the attraction, promotion and retention of female talent in the world of construction, focusing on the needs of women currently working in the sector as well as future trends in construction.

The initiative explains that the key factors that explain the benefits of a profession based on diversity and equality are better overall performance, competitive advantage, better economic results, plurality of perspectives, greater client satisfaction, improved project performance with social impact and greater creativity.

Moreover, the new impetus of the sector based on the sustainable rehabilitation of housing stock, digitization and industrialization will be one of the main levers for economic recovery and for attracting more women to the sector in the coming years.

As Ángela would say: "The diversity of complementary profiles is essential in any sector and women are proving to bring an innovative approach to the construction sector".

What is it and why is it necessary?

In order to be able to talk about feminist urban planning or urban planning with a gender perspective, we must understand that the construction of our cities has not always been subordinated to the needs of all groups in society. First of all, we must understand that urban planning is not neutral, as its design has often been based on the needs of those responsible for the construction of cities at the time. People who often had not only different needs compared to other people living in the same city (public transport, access for people with disabilities, special signage in children's areas...) but also had different values and social positions.

An example of this can be the comparison of the relationship that a racialized woman who has to use a wheelchair due to an injury can have with the city she lives in, compared to a 30-year-old heterosexual man with a good economic position. The needs and relationship to urban space of such a woman is different from that of the man in the example, as each has different needs and life experiences.

Not all cities today are designed for the "safety" of women. When we talk about safety, we must understand that in most countries we find a series of laws associated with the criminalization of crimes such as robberies and murders, but they do not take into account other factors such as:

As we have seen, feminist urbanism encompasses not only the needs of women, but also those of all the people who make up a community, considering social class, functional diversity, or gender identity.

To this end, it proposes a reformulation of cities, taking into account that each space must be adapted to its territorial context, but where we can always take into account, together with the basic principles of Canadian feminists, the accessibility of the city, whether through the construction of pavements or a good public transport network. Autonomy with special emphasis on the safety with which a person can interact on public roads, creating safe spaces for the development of everyday life. The correct equipping of the city, taking into account the needs of the entire population through the construction of schools or supermarkets in all urban areas and above all, citizen participation in the making of decisions that have to do with the urban area in which they reside.

Most European cities were designed in the Modern Age and just as they are being rethought in relation to sustainability, the environment or digitalization, they must be rethought in relation to the daily needs of the people who live in them.

Bibliography

Crítica Urbana (march 2022): “Urbanismo feminista”. Revista de Estudios urbanos y territoriales. March 2022 | Vol.V | Nº23

ONU – Habitat (2022): “La ciudad está transveralizada por diversidades y multiculturalismo: Ana Falú”. Available in: https://onuhabitat.org.mx/index.php/la-ciudad-esta-transversalizada-por-diversidades-y-multiculturalismo-ana-falu Consulted in: December, 2022

Col-ectiu Punt6: “Qué es el urbanismo feminista? Por Col-lectiu Punt 6”. Available in: https://www.youtube.com/watch?v=dI4TOCPMMBA

Keen to fly the flag for females in construction, PBC Today speaks with three female site managers about how they built a career in construction

Keen to encourage more women to consider a career in this rewarding industry, three female site managers from Cala Homes developments across Oxfordshire – Sandra Ives and Nina Muncescu, assistant site managers at Cala’s Nobel Park development in Didcot, and Gabriela Gherghita, assistant site manager at Cala Kingsmere, Bicester – share how they built their careers in construction as well as their advice to others who wish to follow in their footsteps and improve diversity in the industry.

1. Tell us a little bit about your role(s) in the construction industry

Sandra: I am an assistant site manager and I am responsible for fully planning the day’s activity for the construction team on site, prioritising jobs and making sure we meet deadlines and complete our work to the highest standards. I love working with the teams and engaging with them on the tasks at hand so this role really plays to my strengths.

Nina: My days are usually spent inducting subcontractors onto the site, meeting operatives and ordering materials, making sure everything is in order from a health and safety perspective and planning works to ensure the site meets its programmed dates. A lot of organisation and planning is involved and I need to make sure I am aware of what’s going on across the site at all times to ensure it’s running like a well-oiled machine.

Gabriela: Assistant site managers are given lots of responsibility, so we’re involved in everything from super structures, roof inspections and pre plaster to handing over keys and customer care. I love that I am still learning and getting to push myself in my day-to-day role at Cala. I am also responsible for daily checks around the site, issuing permits and keeping on top of all things health and safety on site. It’s great to be involved in every step of the building from start to finish there is something so fulfilling about seeing homes being brought to life.

2. Was a career in construction one that you had always envisioned yourself in?

Sandra: I have always enjoyed a hands-on role and construction has really allowed me to do that whilst giving me the opportunity to build a career. I am an ambitious person and working at Cala has really given me the confidence to push myself forward and follow my dreams and strive forward towards my goals.

Gabriela: I come from a long line of construction professionals. I grew up on sites, we would take holidays as part of my parents’ work in construction, so it was only natural that I would enter the industry too.

I studied civil engineering for four years at Cluj Napoca University in Romania, despite some confusion on my first day when the professor thought I was in the wrong class. My degree was a real challenge but one that certainly paid off as I graduated and went straight into a role in an industry I’m really passionate about.

Nina: I’d always envisioned myself in a good job which would allow me to enjoy the lifestyle I wanted for myself and my family. Construction is a well-paid industry but more than that, I’ve become so passionate about what we do that now I can’t imagine myself doing anything else.

Empowering Women in Construction

3. Have you ever experienced any pushbacks/challenges in your career(s)?

Sandra: Working on a construction site brings with it many challenges but that’s the fun of it, it is our job to overcome them.

Nina: In the construction industry, we face challenges every day from bad weather to material shortages. Part of what makes our job so interesting is figuring out how to face these challenges and problem solving to make sure the site remains on track for completion within the given time frame and always to Cala’s high standards.

Gabriela: As a woman, building a career in construction has come with its challenges, but I am pleased to say that attitudes are very different today. At Cala, women are empowered and there is zero-tolerance for disrespect. The industry and Cala still have a long way to go, but I believe it is on the right track and we are moving in the right direction when it comes to workplace dynamic and women in construction.

4. How can the industry encourage more female entrants?

Sandra: Cala is dedicated to improving diversity within construction and has pledged its commitment by becoming a Platinum Member of the Women into Construction (WIC) initiative. The independent, not-for-profit organisation aims to encourage more women into construction roles by providing recruitment, development and employability training for females across the country. Schemes such as this and support from construction companies will encourage more women into the industry.

Nina: You can’t be what you can’t see which is why it’s so important for women working in the construction industry to share their experiences and present themselves as role models for those considering a career in construction. At Cala, we do outreach work with schools and colleges to show young people the range of roles within the industry and to break down bias around women in construction.

Gabriela: Things are beginning to move in the right direction but culture as a whole needs to change including the gender stereotypes around construction much earlier. Why do children’s books only show male builders and truck drivers? It’s not the case that only men work on site and for young girls, seeing female role models in construction from a young age will raise awareness and normalise women in construction.

Advice from women in construction

5. What would your words of advice be to young women wanting to pursue a career in construction?

Sandra: Put all your doubts to one side and go for it because you might be surprised! If I can do it, then you can. To achieve your dreams, you need to believe in yourself because it’s a tough industry, no matter your gender. Do not ever feel like you are not good enough to be in construction because you are a woman, there is a team around you willing you to succeed and your skills will make a valuable contribution.

Nina: The construction industry is changing, and women are proving just how important they are in this field, so why not get on board and try something new in a sector which has so much to offer? Yes, it can be stressful sometimes, but construction is also hugely rewarding, it’s taught me so much, helped me to grow up, make decisions and take responsibility for myself and others.

Gabriela: Don’t be afraid to help change the stigma and be the change that you want to see.

To find out more head to, https://www.pbctoday.co.uk/news/hr-skills-news/building-a-career-in-construction-as-a-female-site-manager/127919/

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